Job Description
Social Pill is an award-winning 360° digital marketing agency based in Mumbai. We specialize in helping brands achieve transformative growth through innovative strategies, creative content, and high-impact advertising campaigns. As we continue to expand, we’re looking for a skilled Meta & Google Advertising Expert to join our team and drive performance for our diverse client portfolio.
Position Overview
We are seeking a results-driven Digital Marketing Expert with at least 3 years of hands-on experience managing paid campaigns on Meta and Google platforms. The ideal candidate will have a strong background in performance marketing and lead generation, preferably within the healthcare, hospital, or caregiving sectors. You’ll be responsible for planning, executing, and optimizing campaigns that deliver measurable ROI.
Key Responsibilities
Plan, execute, and optimize advertising campaigns across Meta (Facebook, Instagram), Google Ads, YouTube, and other digital platforms.
Run and scale performance marketing campaigns focused on lead generation and ROI, particularly for D2C or service-based clients in the healthcare space.
Strategize and align digital marketing efforts with client goals and business objectives.
Monitor, analyze, and report on campaign performance using key metrics such as ROAS, CPL, CPA, and CTR.
Conduct ongoing A/B testing, audience segmentation, keyword optimization, and creative testing.
Collaborate with internal creative and strategy teams while maintaining regular client communication.
Manage advertising budgets effectively and scale campaigns based on performance insights.
Why Join Social Pill?
Be part of an award-winning, full-service digital agency with a strong industry reputation.
Work with a diverse portfolio of high-profile clients in growing sectors like healthcare.
Opportunity to lead performance-driven campaigns in a collaborative, creative environment.
Flexible schedule and a supportive, dynamic team culture.
Skill Requirement
Qualifications & Experience
We are looking for a proactive and analytical advertising professional with at least 3 years of dedicated experience in managing paid campaigns on Meta and Google Ads. A background in healthcare marketing is highly preferred.
Required Skills & Experience
Minimum 3+ years of hands-on experience with Meta Ads (Facebook/Instagram) and Google Ads.
Proven success in performance marketing, lead generation, and ROI-driven campaigns.
Strong analytical skills with the ability to interpret data, optimize performance, and prepare clear reports.
Excellent verbal and written communication skills in English.
Ability to manage multiple campaigns in a fast-paced agency environment.
Must be open to working onsite from our Andheri West office.
Must have a personal laptop for work (BYOD policy applies).
Preferred Experience
Background in hospital, healthcare, caregiving, or related service industries.
Experience with D2C or service-based client campaigns.
Application Requirements
Candidates must be prepared to answer the following during the application process:
Availability of a personal laptop for work
Current notice period
Experience with hospital or caregiving brands
Current and expected salary
Language Requirement: English (Required)
Work Location: In-person, Andheri West, Mumbai