Job Description
As an SEO Executive, you will apply your expertise in search engine optimization to drive organic traffic growth and enhance the overall online user experience. Your role is pivotal in analyzing, implementing, and refining SEO strategies. You will work closely with content, marketing, and technical teams to ensure our online presence is optimized for maximum visibility and performance.
Key Responsibilities:
• Keyword & On-Page Optimization: Conduct thorough keyword research and implement on-page optimizations for titles, meta descriptions, headers, and content to improve search rankings.
• Technical SEO: Monitor and enhance website speed, mobile-friendliness, and implement technical optimizations like schema markup and structured data.
• Content Strategy & Link Building: Collaborate with content creators to develop SEO-friendly material and execute strategies to acquire high-quality backlinks from reputable sources.
• Analysis & Reporting: Use SEO tools to track website performance, keyword rankings, and traffic metrics, generating regular reports with actionable insights.
• Coordination & Training: Align SEO strategies with broader marketing goals, coordinate across teams, and educate colleagues on SEO best practices.
Skill Requirement
We are seeking a proactive and analytical SEO professional with a strong foundational understanding of search engine algorithms and best practices. The ideal candidate is detail-oriented, proficient with industry tools, and possesses excellent communication skills to collaborate effectively across teams.
Required Qualifications & Skills:
• Bachelor’s degree in Marketing, Communications, or a related field (Preferred).
• Minimum 1+ year of proven experience as an SEO Executive or in a similar role.
• Strong understanding of search engine algorithms, ranking factors, and current SEO best practices.
• Proficiency with SEO tools such as Google Analytics, Google Search Console, SEMrush, or Moz.
• Excellent analytical skills with the ability to derive insights from data and translate them into strategy.
• Effective communication and teamwork skills, with a proactive approach to learning and sharing knowledge.